Intendierte Lernergebnisse
· Based on Good Practice examples and cases students are able to identify the specific needs of social entrepreneurial ventures in different developmental stages and have the capacity to apply the right supportive instruments with respect to business model, funding and finance as well as available support programs.· Students can take advantage of the dynamic network of the regional entrepreneurial ecosystem and get to know its economic and technological framework.· Students know the strengths and weaknesses of the region in comparison to international entrepreneurial ecosystems.· Students understand how technological change affects all aspects of our lives. Through critical discussions they reflect the possibilities and consequences.
Lehrmethodik inkl. Einsatz von eLearning-Tools
Group work, individual work, cases, presentations, discussions, final paper
Inhalt/e
We are confronted with fundamental social and environmental challenges that affect theory and practice. At the same time, we are facing a digital future. Technology is disrupting all areas of enterprise and of our lives. High-growth technology companies (Airbnb, Uber/Lyft, LinkedIn, Social Media, eCommerce) have penetrated nearly every area of society. Entrepreneurship rising in a globalized and digitized world is driving the need for more supportive ecosystems. Through digital means people’s capacity grows to go far beyond passive consumption. Empowered prosumers are getting better at generating value for customers: from sharing (Facebook) to shaping to funding (Kickstarter) to producing to co-owning (Linux). In addition, digitally driven social innovations change global markets and give rise to business models beyond profit (e.g. Wikipedia).Here are exemplary questions this lecture will engage with:What is social entrepreneurship and how does it relate to digital technologies?Which elements are needed to create a supportive entrepreneurial ecosystem (Higher Education Institutions, Policy, Corporations, Customers, Finance, Talent pool …)? How do they interact?How does the technological and economic framework of the Alpe-Adriatic region influence the entrepreneurial ecosystem?How does technology transfer work and how can social ideas be transfered from educational institutions to the market?When does which entrepreneurship support program work best (business incubation versus acceleration)?
Erwartete Vorkenntnisse
· MasterStudents of Technical Sciences, Business Administration and Economics, International Management, Entrepreneurship· Incoming international students in their final year of bachelor studies or master studentsLink auf weitere Informationenhttps://www.aau.at/innovationsmanagement-und-unternehmensgruendung/studieren/entrepreneurship-als-erweiterung/entrepreneurshipzertifikat/