·        Based onGood Practice examples and cases students are able to identify the specificneeds of startups in different developmental stages and have the capacity toapply the right supportive instruments with respect to business model, IPR,funding and finance as well as available support programs.·        Studentscan take advantage of the dynamic network of the Alpe-Adriatic startup regionand know its economic and technological framework.·        Students knowthe strengths and weaknesses of the Alpe-Adria startup region in comparison tointernational startup hubs.·        Students havethe capacity to identify for which parts of their (academic) work and when IntellectualProperty Rights should be used.·        Studentsunderstand how technological change affects all aspects of our lives. Throughcritical discussions they reflect the possibilities and consequences arisingtherefrom.

We are facing a digital future. Technology is disrupting all areas of enterprise and of our lives. High-growth technology companies (Airbnb, Uber/Lyft, LinkedIn, Social Media, eCommerce) have penetrated nearly every area of society. Entrepreneurship rising in a globalized and digitized world is driving the need for more supportive ecosystems. Through digital means people’s capacity grows to go far beyond passive consumption. Empowered prosumers are getting ever better at generating value for customers: from sharing (Facebook) to shaping to funding (Kickstarter) to producing to co-owning (Linux). Technology driven social innovations change global markets and give rise to business models beyond profit (e.g. Wikipedia). How are these trends reflected in the emerging Alpe-Adria startup region?Which elements are needed to create a supportive startup ecosystem (Higher Education Institutions, Policy, Corporations, Customers, Finance, Talent pool …)? How do they interact?How does the technological and economic framework of the Alpe-Adriatic region influence the startup ecosystem?How do you protect your ideas and exploit them best? Intellectual property rights (Patents, Utility Model, Industrial Design, Trademark, Copyright) are key in a knowledge-based economy.How do you do business with technology transfer?How do successful cooperation models between universities, startups and corporations work?When does which startup support program work best (business incubation versus acceleration)? How does the lean startup approach influence the design of support programs?How are startups funded at different developmental stages? (VC, BA, Crowd Funding, Impact Investing, Hybrid Finance Models)

·        MasterStudents of Technical Sciences, Business Administration and Economics, International Management, Entrepreneurship·        Incoming international students in their final year of bachelor studies or master studentsLink auf weitere Informationenhttps://www.aau.at/innovationsmanagement-und-unternehmensgruendung/studieren/entrepreneurship-als-erweiterung/entrepreneurshipzertifikat/

·        Classparticipation (including attendance, class discussion) – 25% ·        Preparation of reading assignments and cases – 25%·        Preparation and presentation of final big case – 50%

·        Classparticipation (including attendance, class discussion) – 25% ·        Preparation of reading assignments and cases – 25%·        Preparation and presentation of final big case – 50%

·        Classparticipation (including attendance, class discussion) – 25% ·        Preparation of reading assignments and cases – 25%·        Preparation and presentation of final big case – 50%