Intendierte Lernergebnisse
Ability to conceptualize, write, shoot, and edit short videos for social media. In this class, you will find ways to identify and connect with your audience online. You will learn about branding unique content, and the key differences that you need to consider when publishing content to various platforms like TikTok, Instagram, and Facebook.
Lehrmethodik
This class is focused on creating content within a certain niche, as well as best practices when posting to social media. It is a hands-on approach to filmmaking as well as how to market your content to a specific demographic, and how to grow a following online.
Inhalt/e
Transform simple ideas into fully cohesive short videos using classical storytelling techniques (eg Joseph Campbell's The Hero's Journey) Stages of production, and what goes into each of them Shooting in a studio, and using a green screenLighting, operating a camera, basic sound and editing techniquesUnderstanding algorithms within platforms, current trends, and how to promote content
Erwartete Vorkenntnisse
None necessary, but some editing experience is helpful. Instruction will be primarily in English, but content creation will be possible in any language